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AI debate explodes on the 2nd day of the Annual Customer Service Forum.
Flaca Vul· · 2 min read
As published by News from Flaca Vul
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AI debate explodes on the 2nd day of the Annual Customer Service Forum.
By Ryan Salcedo
Published on September 3, 2026; 7:20 P.M.
Cavult Metropolis — The Customer Service Forum, an annual forum held by the country’s finest and elegant hospitality giants, whose forum was to present ideas and proposals in providing better services and quality within Flaca Vul’s growing tourism and services industry.
Were suddenly met by a sudden and fierce opposition by newly-emerging companies who’re taking advantage of the burgeoning artificial intelligence presence. Arguing that streamlining, providing efficient and better execution of services through artificial intelligence was the future of the services industry.
Led by Morren Malgado, Director for Internal Marketing of the Newon Travel Agency, whom spearheaded the Q&A portion on the forum’s 2nd day. He argued that businesses should prioritize the efficiency of bookings and lowering the customer’s wait time. His iconic statement is remembered as quote:
“Relying on humans, wasting capital on unnecessary workers who don’t even like their job. Maintaining that status quo is worse than the change we’re proposing. With AI, nobody hates their jobs, nobody forces themselves to listen to uncontrolled yelling on the phone for a follow-up, nobody yells at a CS representative who later cries in the bathroom.” He continued. “With AI, everything is better, faster, and cheaper! Just one click and it’s finished. Then, if there’s anything wrong with the booking, scheduling, or anything manually inputed. Then, it’s entirely the fault of the human who, most probably, failed to do proper diligence when finalizing their order.”
With his statements, it was undeniable that many were seriously considering the proposal. However, Odio Pranzes, Chairman of the hospitality giant, Pranzes-Harrison, highly opposed the greenhorn’s statements with a simple fact.
“I don’t wanna speak to a cold-hearted machine.” He quipped. “I’m here for a vacation, with my wife, children, friends and acquaintances. I want it to be perfect. I wanna go to the hotel, resort, or whatever. With people who’ll provide me assistance, support my luggage, assist my family, guide us with the itinerary and offerings of the place.”
He added. “I wanna be greeted by a smile. Welcome to this and that, are you enjoying your stay, how can we improve your experience, we’re here to help.”
Unlike Malgado’s argument who primarily focused on prioritizing the streamlining and efficient execution of services. Chairman Odio Pranzes, focused on speaking from the heart and the rightful experience one should expect from an industry called: Hospitality.
“The moment I speak to a machine. That’s no longer hospitality. That’s consideration… and I will not settle for anything less than real hospitality.”
With three days remaining for this year’s annual customer services forum, the pressure of this newfound atmosphere has become intense. With historical giants such as Pranzes-Harrisson, Meredia, HotelSix-Nine pitting against entrants such as Newon Travels, Malaki Resorts, Stay-in-Break.
One could only predict so much as to what the future of the country’s hospitality and tourism industry has in store.